The business was investigating how to incorporate modern data science techniques into their budgeting decisions. Since they didn’t have this expertise in-house, they needed an analytics partner that could provide the right capabilities to accurately model and forecast revenue and serve these results to users in the proper context.
Filtering search results is an essential part of any eCommerce website. Can you remember the last time you shopped online without filtering on product attributes such as color, size, brand, etc. Additionally, rich product attributes are critical to Google SEO which drives traffic and website sales.